Luan Motta

Senior Product Engineer

I build scalable, user-focused digital products end-to-end using React, Node.js, and TypeScript. I own the work from problem framing through delivery, instrumentation, and iteration with remote U.S. and global teams.

Remote with U.S. and international teams since 2019.

Luan Motta, Senior Product Engineer

About

Product engineer with 8+ years shipping web and mobile software. I work end-to-end: clarifying the problem, shaping the approach, building the system, and measuring what changes after release.

Stack-wise I lean on TypeScript, React, and Node.js; organization-wise I lean on clear tradeoffs, tight feedback loops, and tools like Heap when the question is what to ship next. AI-assisted development is part of how I move quickly.

Selected work

A few things I owned end-to-end — problem, approach, and what shipped.

  • Natural-language query engine

    50–75% faster

    Plain English into fast, structured search across 100+ attributes.

    Problem
    Non-technical users couldn't express the searches they needed, and the frontend and backend expressed searches through two divergent schemas.
    Approach
    Designed a query DSL to unify the stack, a compiler to optimized SQL, a vector layer for similarity search, and an LLM layer that turns a prompt into a structured query and refines it when ambiguous.
    Result
    Owned end-to-end from scope to launch. The hard part was state and determinism, not the prompt — isolating filter edits and bounding the vector search cut slow queries 50–75%.
    • DSL
    • SQL compiler
    • Vector search
    • LLM
    View demo →
  • Organic-growth surface

    Made a data-rich platform discoverable, and instrumented the funnel.

    Problem
    A data-rich product was invisible to search, with no measured path from a visitor to a signup.
    Approach
    Owned the initiative: programmatic SEO pages generated off a sync pipeline with LLM content, premium-data gating, and a Heap-instrumented conversion funnel.
    Result
    A durable organic-acquisition surface with a measurement layer built for a low-volume B2B funnel — optimizing the surface and the signal you can trust.
    • Programmatic SEO
    • Next.js
    • Heap
    • Pipelines
  • AI outreach & email intelligence

    Client-facing LLM features users actually touch.

    Problem
    Users needed help drafting context-aware outreach and wanted email activity to surface deal and contact signal without manual entry.
    Approach
    Built multi-persona, per-recipient email generation with regeneration over a Gmail integration, and a spike turning email content into structured order and contact suggestions.
    Result
    Shipped LLM product surfaces wired into multiple parts of the app — AI in the product, not just in the toolchain.
    • LLM
    • Gmail API
    • Product
  • Reliability on live data pipelines

    5/6 runs recovered

    Diagnosing subtle failures in production systems.

    Problem
    A public-sync job was timing out on five of every six runs, re-syncing the same records forever, and leaving orphaned duplicates on the public site.
    Approach
    Root-caused each from logs and DB state: rewrote a heavy detection query, broke a trigger that fired on the job's own write, and added cleanup for records deletes had orphaned.
    Result
    Restored the pipeline to full throughput — systems debugging in the seams between components.
    • Postgres
    • Cloud Functions
    • Debugging

Selected experience

Recent roles where I owned delivery.

  1. Caplight Technologies

    Senior Product Engineer

    Mar 2024 to Present

    San Francisco, CA · Remote

    • Owned features from definition through production; used AI tooling to iterate faster without lowering the quality bar.
    • Ran activation and conversion work grounded in Heap: ship, read the data, adjust.
    • Shipped LLM-backed search and content generation, wired into the product with sensible guardrails.
    • React
    • TypeScript
    • Heap
    • LLMs
  2. Toptal

    Senior Full-Stack Engineer

    Sep 2022 to Mar 2024

    San Francisco, CA · Remote

    • Built a Web3 NFT marketplace on Polygon; focused on flows that stay understandable around on-chain steps.
    • Frontend architecture on Next.js with Contentstack, structured for performance and long-term change.
    • Next.js
    • Web3
    • Contentstack
  3. Gold Media Tech

    Senior Full-Stack Developer

    Sep 2021 to Mar 2024

    New York, NY · Remote

    • Shipped web and mobile features for a community product (feeds, engagement) on React, React Native, Node.js, and GraphQL.
    • Owned data pipelines and scrapers so fresh content landed in the app reliably.
    • React Native
    • GraphQL
    • Node.js
  4. LIT Onlearning

    Tech Lead · Senior Full-Stack Developer

    Nov 2020 to Sep 2021

    Remote

    • Led web development and mentored engineers on execution and standards.
    • Aligned engineering with delivery dates, tradeoffs, and product direction.
    • React
    • Node.js
    • Leadership
  5. Cyral

    Full-Stack Web Developer

    Sep 2019 to Sep 2020

    Redwood City, CA · Remote

    • Built Node.js services and SSO / SAML integrations in a cloud security platform.
    • Worked on the customer console alongside identity and observability integrations.
    • Node.js
    • SSO
    • SAML

Expertise

What I am hired for, plus a short list of tools that usually show up in that work.

  • Product engineering

    Scope from unclear problem to shipped feature: tradeoffs, rollout, and learning from usage, not just tickets closed.

  • Frontend architecture

    React and Next.js codebases with clear boundaries and performance that does not collapse as the product grows.

  • Full-stack delivery

    APIs, data access, and UI in one thread of ownership when that is what the milestone requires.

  • AI-powered features

    LLMs where they earn their place: search, generation, internal speed, always with product constraints and review.

  • Performance & SEO

    Fast pages, solid semantics, and metadata that help humans and search both understand what you ship.

  • Developer experience

    Conventions, reviews, and automation so a team stays fast after the first release.

Technologies

  • TypeScript
  • React
  • Next.js
  • Node.js
  • GraphQL
  • React Native
  • NestJS
  • MongoDB
  • PostgreSQL
  • AWS
  • Docker
  • Tailwind CSS
  • Headless CMS
  • LLM integrations
  • Heap

Contact

If the fit is right, let's talk.

Senior product engineering and full-stack roles, or consulting with a clear scope and a single owner for delivery.